expander

Watch: Expander Totally Nails "Mechanized Deathcanal"

expander

Truth: you don’t need a ton of money to make a solid music video. Mostly, it’s attitude, plus some creativity. It’s best to focus on the music, i.e. the video’s storyline should play a small but ultimately non-defining role. Leave the grand storytelling to big-budget bigwigs who’d rather make a video with music rather than a music video. Another hot tip: don’t go gung-ho on editing. You’re still learning. Just do fast, smooth cuts in step with the music’s beat, mild effects here and there for flair; let the content shine through. If the band is wild enough, you don’t need to hyper-process things for extremity’s sake. Be cool.

Following this rubric is Austin-based thrash-something-core band Expander with their recently released debut full-length Endless Computer. This album is like some kind of alien mechanical acid, caustically gnawing away at anything it touches: grinding guitar riffs, crashing drums, and roboticized screams. It doesn’t care, it just wants to destroy. Endless Computer fails to cease, a victory of heart and soul over patience and finesse (though Expander does know how to dance). Plus, the production is fresh, a blend of warm and hollow; even the album art is groovy as hell. The point is this: the musical appeal is all there, but so is the style and grit. To wit, below is an exclusive look at the music video for “Mechanized Deathcanal.”

The video features the following: tin foil surgical masks, flags as capes, car trunk hotboxing, playing the snare drum with your head while wearing a cheap Halloween mask, donning sunglasses inside, holding invisible oranges, and laying down some fine, fine fucking thrash. Expander have the formula nailed: be weird, be wild, be whatever. The sole ideas are to headbang and to hail the riff. And because you can’t see clearly when headbanging, Expander went full-on mad with the video’s four million cuts. Mind-numbing, eye-melting, tongue-drying, but in the right and purposeful and true-to-form way.

Endless Computer released on September 20th via Nuclear War Now! Productions. Stream the entire album below.

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